The new approach to Social Media

The new approach to Social Media

Social media can be great for business, but used in the wrong way, your efforts can go unnoticed by your target audience, or worse, cause a backlash against you. So how do you ensure social media is working for you, rather than against you? “Maximizing the potential...
What’s the point of twitter?

What’s the point of twitter?

Since Twitter’s recent debut on the stock exchange, there has been much discussion about what the social media giant is really worth. The debate has raised the question – what is Twitter really for? What is the unique attraction of Twitter in a world where we have...